Complete guide to technology used in hospitality and tourism
Hospitality is a fast-paced, competitive industry. Businesses that adopt the latest technology and trends maintain a competitive edge and appeal to curious customers. - Especially those accustomed to and anticipating the use of advanced technology in their hotel stays.
Introduction – How is technology benefiting the hospitality industry?
Technology is the use of tools to solve problems and increase productivity. Technology can be used in many different ways to improve the hospitality industry. In this section, we will explore how technology can be used in the hospitality industry.
Technology has been a driving force for innovation in the hospitality industry for decades, and it will continue to be so into the future. One of its most important roles has been to help hotels provide better service at a lower cost. This can happen through automation, which is when a machine replaces human labour for tasks that are repetitive or need high precision or accuracy.
The advancement of technology in hotels extends beyond automation. In this blog post, we will look at the different ways technology is used in hospitality and tourism.
Elements of technology used in hospitality and tourism
The hotel industry is one of the most competitive industries in the world. It is also one of the fastest-growing industries, with a growth rate of 19.1%. The hotel industry has been undergoing a major change in recent years, and it will continue to do so. As the travel industry evolves, hotels are evolving as well.
One of these changes is that hotels are becoming more intelligent. Intelligent hotels have been popping up all over the world in recent years and they offer guests a unique experience that is tailored to their needs and expectations. These new intelligent hotels are equipped with modern amenities that make guests feel at home. Such as virtual reality headsets for kids or mood lighting for adults who want to relax after a long day at work or sightseeing. We’ll go into these in more detail…
Hotel technology trends that are set to change the industry
In the future, hotels will be able to offer a wider range of entertainment options. They will be able to offer customers a more immersive experience with virtual reality and augmented reality. They will also be able to offer customers the chance to play games with their friends on consoles, as well as watch live events in real-time.
These technologies are set to change the way that people stay in hotels. For example, this technology can allow hoteliers to expand their customer base by attracting a younger audience who love gaming and socialising online.
The options will be expansive to suit different guests and their individual needs.
So what can we expect from hotel technology?
History of robotics - We have seen robot concierges, robot staff, chatbots, and cooking robots over the years. With the recent pandemic workforce shortages and consumers' increasing demand for items around their homes - service robots are a necessity moving forward.
Robots can work around the clock to offer personalised customer support. This shows customers that they're important, which results in increased satisfaction.
With advancements in technology that allow robots to provide emotional and relational elements as well as customised service based on customer data analysis, AI's use in the hospitality industry will continue to grow.
The hospitality industry will continue to implement these and other ideas to gain a competitive advantage by fulfilling customer demand and reducing operation costs.
Contactless Technology in hospitality
Contactless payments are a technology that enables customers to pay for goods and services without the need for physical contact with a merchant. This is done by using RFID (radio-frequency identification) and NFC (near-field communication). These enable transactions to be made by tapping or waving a handheld device, such as a smartphone, in close proximity to an electronic reader at the point of sale.
Contactless payments are rapidly becoming more popular in hospitality because they offer many benefits over traditional payment methods. For instance, it saves time and reduces queues at the checkout counter. It also helps reduce card fraud due to the fact that there's no need for card details or CVV codes which could be stolen or copied from online sources.
Contactless technologies are becoming more common for a variety of reasons. They save time and hassle, and since many rely on RFID technology, they can be used with very little training.
While these technologies have been around for a long time, even before the pandemic; They provide various benefits, such as increasing customer satisfaction, speeding up payments and making things easier by removing human interaction. You can also use them to offer loyalty points and incentive schemes.
Voice Search & Voice Control
As voice search becomes increasingly popular, it is a good idea to make sure your website can be found in travel-related voice searches.
Increasingly, travel customers are using their voices to search for and book airline tickets, hotel rooms and exciting new adventures. Voice search and control are simple and convenient for your guests.
The popularity of voice search makes it important for you to design your website with this in mind. Allowing customers to find your site via voice search can help you reach more.
On top of this, Voice recognition is also playing a role in hotel rooms, controlling lighting and heating within rooms, or finding tourist information without having to leave the room.
Virtual Reality (VR)
Virtual Reality has been an emerging technology in many different sectors, but it's particularly apt for the tourism industry. Travellers are now able to get the same level of experience from their homes as they would at an exotic destination. This allows them to be in more control of what they want and can help make their decision on booking.
Visitors can explore in detail virtually anything from restaurants and hotels to landmarks, national parks and more by using VR tours. There are many different benefits to using AI in your business and it can help you get ahead of competitors.
Have you ever been hesitant to travel because of a medical condition? One of the best ways to combat that is through VR tours. 360 tours can help you see what it would be like to visit a country without having to actually leave your home.
Recognition Technology
Recognition technology is one of the most important emerging tech trends in general. But its potential uses in the hospitality industry are especially interesting. Biometrics is being used like never before, and it's helping to make authentications seamless. This can save time by not having to log in frequently and can make customer purchases safer by using a thumbprint for example (rather than a credit card). Who knows what it might improve next?
For example, imagine if a fingerprint or facial recognition software could be used in your hotel for checking in and out or unlocking hotel rooms. This not only represents a big time-saver, but it also has increased security capabilities and can save you considerable effort.
This is a new type of technology that could have success in purchases. Such as payments being authorised by touch for seamless transactions.
Conclusion – The future of Hospitality & Tourism will be led by Powerful Innovations in Technology
Technology used in hospitality and tourism is changing the way we do things and it will continue to change the way we do things in the future. It is important for businesses, especially in hospitality and tourism to embrace these changes and understand how they can use them to their advantage.
The hospitality and tourism industry is one of the most rapidly developing industries in the world. This is because it has been able to adapt to the changing times, making use of technology to better serve its customers.
The use of technology used in hospitality and tourism has a number of benefits, including:
The future of technology used in hospitality and tourism will be led by improving the customer experience. The industry is evolving from a one-sided transaction model to a personalised experience with the help of technology.
If you enjoyed this post on the technology used in hospitality and tourism, then you’ll be interested in our post on AI in hotels.