Key Takeaway Summary: Many gift cards go unused, leading to billions in unspent revenue for businesses. This "breakage" becomes pure profit while also driving customer acquisition and brand loyalty. Offering gift cards is a win-win strategy for businesses. Table of Contents Every year, billions of dollars in gift cards remain unredeemed. This means businesses get […]
The spa industry took a hit with the 2019 pandemic, but it's making a steady comeback! Statistics from https://www.statista.com/ show a continued rise, almost back to where yearly spa visits were before the pandemic. Importance of promotions for spas (170) Introducing spa promotions is necessary to attract new clients and retain existing ones. - Resulting […]
Stay Ahead of the Competition: Effective Restaurant Social Media Post Ideas for Increased Visibility The restaurant industry is enormous! The worldwide restaurant market size accounts for 1.5 trillion dollars. This is estimated to grow to 1.8 trillion by 2030. To compete with the saturation of the food industry, restaurants need to stand out! Gaining a […]
Introduction- How to increase sales in salon business? Increasing sales and revenue is always a top priority for a salon owner or manager. But with so much competition in the beauty industry, it can take time to stand out and attract new customers. Fortunately, there are several strategies you can implement to increase sales and […]
The Power of Gift Vouchers in Business Gift vouchers have become an increasingly popular option for businesses to offer their customers. And for good reason - they are a powerful tool for boosting sales, attracting new customers, and fostering loyalty. This post will explore the many benefits of offering gift vouchers. We also provide strategies […]
Do you want to discover how to make gift cards for your business? Due to the recent global pandemic, many companies have closed down or scaled back their business operations. Footfall and consumer spending have also been affected. This has greatly impacted the economy, with all sizes of organisations struggling. Gift cards have been popular […]
In just 3 years, gift card fraud losses have grown by 364%. This should raise concerns for any businesses selling gift cards. The need for gift card fraud prevention measures has never been higher. In today’s post, we will explore gift card fraud and the measures your business can take to mitigate the dangers. Popularity […]
Wondering how to promote gift vouchers? Are you looking to increase your gift voucher sales but can't see past introducing discounts as your only promotion strategy? Fear not, as in this post, we will not only prove how resorting to discounts every time is an ineffective long-term strategy, but we will also give you new […]
In this blog post, we will look at gift certificate advertising ideas to drastically improve your sales and revenue. The gift certificate market is changing. Where once gift certificates were only really considered for the holiday season, they are now becoming a preferred choice for gift giving for any occasion throughout the year. Gift certificates […]
Introduction: The Growing Importance of Selling Gift Certificates Online Giving gifts is a significant part of many events and celebrations. While physical presents are the norm, the popularity of experience-based gifts has recently surged. According to studies, about 40-50% of individuals prefer giving experiences as gifts instead of material items. To keep up with this […]
In this blog post, we guide businesses on how to manage gift cards effectively. Between 2022 and 2023, the worldwide digital gift card market experienced an increase in value from $342.66 billion to $405.17 billion. The market predictions continue to expand, predicted to reach $740.41 billion in 2027. Selling gift cards is among the most […]