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Welcome to the Enjovia blog. Here you will find gift voucher best practice, tips on increasing revenue and other interesting articles from the industries we operate in.

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3 min read

How to promote gift vouchers

Wondering how to promote gift vouchers? Are you looking to increase your gift voucher sales but can't see past introducing discounts as your only promotion strategy? Fear not, as in this post, we will not only prove how resorting to discounts every time is an ineffective long-term strategy, but we will also give you new […]

June 27, 2023

Disadvantages of Coupons

Disadvantages of coupons for your business The gift voucher market is exploding. While revenue reward is high, you won’t maximise your revenue potential without careful management. In this blog post, we look at some common disadvantages of coupons and find you the best solutions to manage these. What is a gift coupon? A gift coupon is […]

June 15, 2023

What is the Experience Economy?

What is the Experience Economy? Move over goods, experiences are on the rise! This post was last updated in 2020. However, since this time, the experience market has grown significantly- with more insightful research on the experience economy and the link to gift vouchers. Inspired by the Barclaycard research and Mckinsey & Company report on the experience economy, we […]

June 14, 2023

Expiry Date on Gift Vouchers Law

Are you confused about the expiry date on gift vouchers law? In this post, we explain the gift card refund law UK. This post was origionally published in 2019, however, since this time we have updated the post to reflect changes in consumer law around gift vouchers. With so much conflicting information around gift voucher […]

April 19, 2023

Black Friday sale ideas for small business

Our top Black Friday sale ideas for small businesses. Black Friday to Cyber Monday weekend is one of the biggest consumer spending weekends of the year. Businesses that can create effective sales and promotions properly see their revenue skyrocket. This year, we will see the start of Black Friday weekend commencing November 24th, 2023. In […]

March 29, 2023

How to make money selling gift cards

In this blog post, we look at how to make money selling gift cards. Growing gift card market The gift card market is expanding. In recent years we’ve seen the popularity of gift cards soar. “The global gift cards market is growing at a CAGR of 16.2% from 2020 to 2027. Valued at $619.25 billion […]

March 27, 2023

What are the guidelines in providing great experience for guests?

3 min read Introduction: What are the guidelines in providing great experience for guests In this blog post, we’ll dive into the guidelines for providing great experiences for guests in hotels. Importance of experiences in the hospitality industry. The hospitality industry has a central focus on providing amazing experiences. You need to ensure that your […]

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